Mattel
Imagination Center

The Imagination Center at the Mattel Corporate Headquarters is a toy testing facility that invites young children and their parents to join to have the unique opportunity to experience new toys and content such as cartoons or tv shows.These sessions allow Mattel to improve existing product lines and create new toys!

We teamed up with our good friends and local El Segundo creative agency OneNinth Media to deliver a hand-crafted brand identity and digital presence that included web design,development and social media branding.